Friday, September 24, 2021

Keeping COVID-19 Out of Your Office

 COVID-19 has changed everything - from how we shop to how we interact with our friends and family. 





As the world continues to deal with COVID-19, businesses have been experimenting with different strategies for keeping their workplace free of the disease while making their employees feel safe.


While the vaccines have had an impact on halting the spread of COVID, there are still precautions business owners and operators should take in the office. 


It’s a good idea to remember that employee feedback on office policies and procedures has to be accounted for - everyone won’t have the same feelings.


There are several different approaches you can take to help keep COVID-19 out of your office while still conducting business “as usual.”


Facemasks and Sanitizer

Throughout the pandemic, studies have shown that wearing facemasks are one of the easiest, and most effective ways to stop the spread of COVID. 


All of your employees probably own their own facemasks, and asking them to wear them throughout the day is a positive first step. It’s a good idea to have disposable face masks available in case someone forgets theirs.


Quality facemasks with your company logo and colors are a low-cost investment, and by providing them to your employees, you can show your concern for making sure everyone is safe.


Hand sanitizer has also played an important role in preventing the spread of COVID. Much like face masks, your employees will usually have their own, but providing sanitizer is a great idea. 


Place the dispensers around the office, especially in high-traffic areas like reception desks, kitchens, and meeting rooms - and don’t forget that you can order bottles of sanitizer with your company logo on the front.


Social Distancing

Everyone knows that keeping 6 feet apart is another easy way to avoid spreading COVID 19. However, it can be difficult to achieve this in an office setting. Before everyone returns, think about moving desks and workstations to help maintain enough distance.


Don’t forget to organize meeting and board rooms so there’s space for everyone to sit down at a comfortable distance. You may want to create a new process for in-house meetings, or ask employees to think twice before scheduling one - in many cases information can be shared without having to sit in the same room.


Cleaning and Disinfecting

When the work day is over, ask your employees to wipe down their desks and other items they have used during the day. Hand wipes are easy to purchase and disinfectant in spray bottles is another preventative idea.


Depending upon the size of your office, hiring a cleaning crew is another avenue to keeping COVID away. While it may be another investment your company has to make, your employees will appreciate it - and because they feel safer, they’ll work more efficiently.


Staying Safe

COVID-19 has impacted everyone, and getting back into the office presents multiple challenges for employers and their team. Developing a strategy that has buy-in from everyone will make the transition easier, and keep morale up.

 

While the prevention of the disease is a serious issue, don’t forget that providing your employees with the basics can lessen the impact. Adding your logo and company colors to give away items is also a thoughtful touch.

 

Skylight Can Help

Skylight Creative Ideas is your one-stop-shop for keeping your company COVID free!


We are a full-service promotional products company and have been a leader in the industry since 1977. Our goal is to provide innovative ideas, top-notch customer service, and quality products to help our clients meet and exceed their marketing and branding objectives. 


Call us at 410.879.8401 or contact us on the website.


Friday, September 17, 2021

Trending Gifts and Gadgets for Trade Shows

 


When it comes to gifts and gadgets, there are so many items on the market that making a purchase can feel overwhelming! You want to purchase a promotion gift or gadget for a tradeshow, but where should a business even begin? We’ve got you covered! We are sharing a few ideas below to get you thinking about promotional products for your next tradeshow.


Webcam Covers

Webcam covers - in our digital world, everyone could use one, but people often don’t think about purchasing this for themselves. Most of our meetings are being conducted via Zoom or Microsoft Teams these days. When we’re not online, it’s nice to know that these small webcam covers can stick right to your device’s camera for an extra level of privacy. This is also a great promotional product to personalize, because users will see your brand everytime they look at their computer screen!


Cord Organizers

What is more annoying than a workspace with cords tangled around one another? Your trade show booth guests will love picking up a cord organizer to take home with them. These simple organizational products can stick right to your device and keep cords like chargers or headphones neatly in order. Booth guests will appreciate taking these home to help keep their spaces neat and organized.


Personalized Pop Sockets

If you’ve ever held an iPhone or Android mobile device in your hand, you know these can get heavier throughout the day. That’s why pop sockets were invented! These nifty devices stick to the back of your cell phone to provide more comfort and stability as users navigate their phones. Consider personalizing pop sockets with your company logo to give away at your booth. Cell phones are something that comes with us everywhere we go, so branding your company to a pop socket means your business will be in front of potential customers at all times.


Power Banks

Attending a trade show means a lot of hours on your feet and away from your hotel room. Many attendees will be looking for a place to charge their mobile device or tablet as the day goes on. Branding and giving away small power banks could be a lifesaver for every attendee! These small and portable devices rapidly charge cell phones, tablets or other electronic devices. It’s a great thing for people to carry around in their purse or work bag, in case they run into an unexpected battery loss while away from the house.


Skylight Creative Ideas is your one-stop-shop for promotional gifts and gadgets! 


We are a full-service promotional products company and have been a leader in the industry since 1977. Our goal is to provide innovative ideas, top-notch customer service, and quality products to help our clients meet and exceed their marketing and branding objectives. 


Do you have questions about promotion items for an upcoming trade show? Call us at 410.879.8401 or contact us on the website.






Friday, September 10, 2021

Five Ways to Build Your Brand at a Trade Show

 




Establishing your brand at a tradeshow is crucial to making a great impression with potential customers. You want your brand to be a reflection of your company and truly connect with the guests that stop by your booth. There are hundreds of promotional items available that can be branded with your company logo, but how do you stand out from the crowd? Read a few helpful tips below about how businesses can build a brand that stands out at a tradeshow. 


Go Big or Go Home

You want to stand out from the crowd and one of the best ways to accomplish that is to go big with your exhibit and display. Create a booth or exhibit that really draws a crowd. Use bright and colorful graphics in your booth. Also try to use less text on your exhibit signs so they are easier to read and fit to print on large spaces. 


Understand What Your Brand is About

Oftentimes, trade shows are a multi-day experience, so keep that in mind when designing your booth. You want to create different attractions that keep potential customers coming back to learn more. Also consider what kind of business you are when establishing your brand. For example, if you are a business that relies heavily on the best customer service available, you had better make sure the employees running your booth go above-and-beyond when potential customers approach. 


Invite Key Guests to Your Booth

Go beyond your booth at the exhibit and make your stand a must-see attraction. Before the show, reach out to key influencers or media reps who you know will be in attendance at the tradeshow. Send them an exclusive invite to visit your booth at the tradeshow and treat them as VIPs when they stop by. The goal is to have these key guests talk about and share your product well after the show has ended. 


Tease a Big Reveal

Are you rolling out an exciting new product? Or maybe you recently updated your company logo? Weeks before your tradeshow, tease a big announcement for your social media followers. Utilize event hashtags in your posts to reach new audiences who may attend the tradeshow. Be ready for a big reveal during the tradeshow and publicize it properly for your followers who can’t be in attendance at the event.


Splash Your Logo Everywhere

Trade shows are all about grab-and-go promotional items so guests can remember your brand. Stand out from the crowd and invest in promotional products that people will actually use! Invest in insulated tumblers or high-quality stress balls as giveaways. People will be more likely to remember your brand if they have something personalized to bring home with them.


Skylight Creative Ideas is your one-stop-shop for trade show promotional products! 


We are a full-service promotional products company and have been a leader in the industry since 1977. Our goal is to provide innovative ideas, top-notch customer service, and quality products to help our clients meet and exceed their marketing and branding objectives. 


Do you have questions about building your brand at a trade show? Call us at 410.879.8401 or contact us on the website.

Friday, September 3, 2021

Personalized Gifts Your Employees Will Actually Use

 


Looking for ways to make your employees feel appreciated? If you want to make your employees feel special, you have to think outside the box with gifts they will actually use. Skylight Creative Ideas has an assortment of personalized gifts that will have your employees jump for joy with excitement!


Insulated Tumblers

Employees spend most of the early morning driving to work. Why not give them a personalized tumbler to keep their coffee warm for the commute? A personalized tumbler with your company logo will instill a sense of company pride and also keep their beverage warm or cold throughout the morning.


Stress Relievers

Tough business calls for moments of zen throughout the day. Gift your employees a personalized stress reliever, like a Stress Ball or Pop N’ Play. Stress relievers are great for calls or meetings. Science has even shown that stress relievers, like stress balls, release an individual’s energy while also inducing them to relax. 


Insulated Lunch Bags

Ditch the brown paper bag and gift your employees a custom lunch bag. Whether they pack their lunch for work or need something to tote around personal items, a lunch bag serves many purposes. Serve up a real wow factor with an insulated lunch bag to keep your employee’s food cold all day long. 


Auto Shades

There’s nothing worse than getting into a scorching hot car on a summer day. Every employee will appreciate a sun shade to block the heat from their car seats. It’s something everyone could use but no one thinks of buying for themselves. Auto shades block the sun’s rays from reaching the interior of your car, which lowers the temperature inside and protects the overall interior of the vehicle. 


Luggage Tags

Perfect for the employee who is always on the go! If your business involves a lot of travel, then a personalized luggage tag is a great gift that your employees will actually use. Luggage tags are also great for employees who just love to travel. They will no longer have to waste time filling out paper luggage tags at the airport and instead can travel with a personalized luggage tag wherever they go.


Fleece Vests

Winter is no joking matter in Maryland. It always seems like the cooler weather can sneak up out of nowhere, so keep your employees prepared with a personalized fleece vest. These vests can be lightweight and compact, so your employees can roll it up and take it with them wherever they go. 


Skylight Creative Ideas is your one-stop-shop for personalized employee gifts! 


We are a full-service promotional products company and have been a leader in the industry since 1977. Our goal is to provide innovative ideas, top-notch customer service, and quality products to help our clients meet and exceed their marketing and branding objectives. 


Do you have questions about gift ideas for your employees? Call us at 410.879.8401 or contact us on the website.